Custom is a group exhibition that considers the intricacies of identity as expressed through and in American car culture. Indicative of petro-capitalism’s enduring influence, in the United States the car is a symbol of freedom, success, individualism, and mobility. But the fantasies projected onto this object are deeply intertwined with issues related to gender, class, cultural assimilation, consumerism, oil dependence, affect, and isolation. The works in Custom contemplate subjectivity through the cultural, political, and technological space of the car.